Join us for an enlightening expert panel session at the end of the day, delving into the pressing challenges faced by attendees in the rapidly changing realm of customer engagement. As the CRM landscape undergoes significant transformations and AI revolutionizes traditional search methods, coupled with evolving channels and advanced measurement techniques enabling precise attribution at an individual level, the time is ripe to gain valuable insights from industry leaders. Separate fact from fiction, distinguish fads from realities, and depart from the session with fresh perspectives and renewed inspiration to navigate the dynamic world of customer engagement with confidence and clarity.