Commercial operations and analytics functions are facing a growing challenge of siloed activities. Planning and execution of strategies and tactics at the national and subnational levels should be synchronized. One area driving operational excellence, and challenges alike, for biopharma manufacturers is effective and efficient collaboration between forecasting and incentive compensation teams. Strategic imperatives at the corporate and brand levels should be incorporated not just into forecasting considerations but also in designing IC plans. Join us for an engaging discussion on tips, tricks and best practices related to ideal and practical collaboration between these key commercial functions.